About Us
ELAS was founded more than thirty years ago with a focus on metal processing. Since its inception, ELAS has undergone an intensive development journey, evolving from initial metal shaping in a small craft workshop to today's metal processing using state-of-the-art technologies as a European-recognized company.
Today, the company spans 20,000 m² of business space where more than 300 satisfied workers are employed daily. Our design, project, and production teams provide a complete service to customers, from the idea through 3D models and prototypes to the final product. Our range includes a wide variety of metal cabinets for different purposes, products for the automotive industry and rail vehicles, medical equipment, custom enclosures, and other metal products according to customer needs.
We are predominantly oriented towards exporting our products to the European and global markets, primarily to the markets of Denmark, Austria, Switzerland, Germany, the Czech Republic, the United Kingdom, the UAE, and the USA.
300+
Employees30+
Years of experience20 000 m²
FacilityA word from our founder
My business over the past decades has been based on the idea and courage to recognize opportunities in the market. As a company leader, I consciously take responsibility for both success and failure, thus motivating my team to constantly learn and quickly adapt to market changes.
With vision and ambition, I build a business culture through a lot of effort, work, and sacrifice. My success and satisfaction come when the idea is realized, and I live my idea every day with the desire to inspire others as well.
Our vision
Elas is a strong and flexible company that, through systematic actions and joint efforts with the satisfaction of all employees, develops and manufactures metal products, gains customer trust, and readily embraces new challenges and trends in the global market.
Our mission
We are committed to providing satisfaction to our customers through metal processing, combining the flexibility, innovation, and expertise of our team, and ensuring an excellent balance of design, quality, and price of our products.
Our Values
1
Innovation
We transform creative ideas into innovative products.
2
Flexibility
Our work is based on understanding and respecting the needs of our clients.
3
Dedication
We approach each task with enthusiasm and determination until we achieve the common goal.
Our History
1994
First steps
The beginning of our work dates back to June 15, 1987, when the founder and owner Željko Petrović sold the first product - a metal housing for audio amplifiers, produced in a small home workshop. From that workshop, on the symbolic date of March 8, 1994, the private company Elas Komerc d.o.o. was established, and two years later, the construction of a larger business space began, along with investments in the first metal processing machines. Individual products (safes, panels) were produced, with each worker independently making a product from start to finish.
2005
Technological Development
Around 2005, the machine park was expanded, and modern machine design software AutoCad was introduced. Job division into work operations in production began. Thanks to the director's boldness, Elas took on some of the most challenging tasks in the regional market, from technically demanding to highly challenging ones that required organizing the first imports of materials from abroad. Elas's first product sold outside Bosnia and Herzegovina was a billboard. During this period, Elas produced metal structures for bus stops, steel structures for halls, staircases, stainless steel fences, and other products tailored to customer preferences.
2008
First Laser in Bosnia and Herzegovina
In 2008, we imported the first new laser in Bosnia and Herzegovina and relocated to a new 1800 m² facility at 61b Branka Popovića Street.
2010
Capacity Expansion
From 2005 to 2010, the construction and establishment of a new production facility with an administrative area of 2200m² were completed. Investments were made in purchasing CNC machines for laser cutting of metal, CNC machines for sheet metal bending, modern computer equipment, and the development of an electrostatic painting facility. Besides material development, the company also developed organizationally by implementing ISO 9001:2000 standards. Strategic goals were focused on improving the standard of living for employees and establishing secure paths for the company's growth and development. During this period, Elas worked on interiors for hospitality and retail spaces, stone cutting tables, and casino machine boxes, organizing complex serial production.
2015
Superior Final Products
With an increase in the number of employees in technical sectors, there was a need to introduce advanced software programs and tools, improve computer literacy within the company, and an IT department was formed. Electronics were integrated into metal cabinets, marking the start of Elas exporting fully finished products. Elas exhibited its products for the first time at the trade fair in Düsseldorf. In addition to metal cabinets, there was a higher volume of production for the automotive industry. The company once again raised the standards of its products, and in 2014, a chassis for an electric vehicle was produced that met functional, aesthetic, and environmental standards.
2019
New Elas
The company headquarters underwent another expansion, increasing the business space by an additional 1700 m². Working conditions were raised to an even higher level. There was a change in the organizational structure with the formation of multiple separate sectors. Significant investments were made in human resources through training and employee development. Intensive work was done to optimize business processes, planning and organizing operations, and introducing the LEAN system. Increased workload necessitated expanding production capacities, and in 2019, a new modern business facility covering 6,000 m² was opened in the Ramići business zone.
2023
Today
Today, the company has two separate production facilities with a total area of 13,500 m², where processes such as sheet metal cutting on modern lasers, sheet metal bending with LVD presses with a centralized programming system, robotic and aluminum welding, finishing products with polishing and painting on a dry coating line take place. Products are assembled on a 3000m² area, after which they are shipped from a modern warehouse to satisfied customers. The company operates in five sectors: finance and general affairs, commercial sector, technical and development sector, quality control sector, and possesses 16 departments from administration to production, where more than 300 employees work daily. The company's long-standing operation has resulted in product exports to many countries.